Whois Privacy Protection, occasionally also called WHOIS or Whois Privacy Protection, is a service that conceals the actual contact details of domain owners on WHOIS websites. Without such protection, the name, street address and email account of any domain name owner will be openly visible. Giving false information during the registration procedure or changing the genuine details at a later time will simply not work, as doing such a thing may result in the domain registrant losing their domain ownership rights. The policies adopted by ICANN, the Internet Corporation for Assigned Names and Numbers, require that the WHOIS information must be valid and accurate at all times. The Whois Privacy Protection service was introduced by domain registrars as an answer to the increasing concerns about potential identity fraud. If the service is activated, the domain registrar’s contact info will be shown instead of the registrant’s upon a WHOIS lookup. Most domain names support the Whois Privacy Protection service, even though there are certain country-code ones that don’t.